RSA Consquences

Consequences is a new VR film we produced in collaboration with INITION for the Road Safety Authority Ireland and BBDO Dublin. Directed by Vincent Gallagher, this immersive experience puts you in the shoes of a drink driver. With four unique storylines, you get to experience the full extent of the agonising consequences of drink driving.

Above is the trailer for Consequences. You can view the full experience on Oculus Rift or using Google Cardboard by visiting the following link
https://bbdodublin.ie/vr