Zak Razvi – Whippy

Here’s Zak Razvi’s latest short film. Written and Directed by Zak it explores a day in the life of Mr Whippy!

James Lovick – Baileys

New spot from James Lovick for Baileys. It definitely makes us want one chocaccino style!!

Sammy Khalid – New Work

We’ve added loads of amazing new artwork to Sammy Khalid’s page! To see more, click on this link

Mike Andrews – North Carolina Lottery

More new work from Mike Andrews. This time for the North Carolina Lottery!

Mike Andrews – Key Bank

New work from Mike Andrews for Key Bank!

Director James Lovick signs to Assembly

We are delighted to welcome James Lovick to the Assembly roster. James started out directing documentaries and moved into commercials three years ago. In that short time he has worked with a wide range of brands including Baileys, Kenwood, Dorset Cereals, Mornflake, Seedlip & Amazon, Indeed, Volvo, Sony and Vodafone.

Most recently, James ventured into stop motion, animating typography and messaging using food and ingredients. His work was spotted online and he was asked would he do some variations for the charity Frontline Foods in their cause to feed United States frontline workers. James’s work was featured on billboards across the US.

James’s film “Why This Road” was nominated at the YDA at Cannes. He won an EVCOM Silver Screen award for Dorset Cereals and was shortlisted for an Evcom Industry Award for WWF.

We’re really looking forward to working with James! To see his reel, go to

Excelsior #EverUpward, a Short Film Directed by Elle Ginter and Stephania Dulowski

New York, New York – April 15, 2020 — Directed by Elle Ginter and Stephania Dulowski, Excelsior #EverUpward is a three-minute film that is the culmination of numerous sleepless nights spent driving through NYC at the height of the quarantine. The film was created in an effort to positively reflect moving forward and highlight what New Yorkers miss most at the center of self-isolation. The film encapsulates the themes surrounding their week: “We miss you. We love you. We’re thinking of you,” heard in countless phone calls, Zooms, FaceTimes, and Governor Cuomo’s address to NYC.

CPI – Closer Together

Over 20 Irish Commercials Directors from the Commerical Producers Ireland member companies contributed to this film – all working remotely – to help to bring us closer together #flattenthecurve.

Elle Ginter – She’s The First

More new work from Elle. This is her ad for She’s The First “Extraordinary Woman”. It’s a beautiful piece.

She’s the First fights for a world where every girl chooses her own future. They team up with local organizations to make sure girls are educated, respected, and heard.

In everything they do, they put girls’ voices at the center of conversations that affect their lives and support communities to drive their own transformation.

Their vision is a world where every girl chooses her own future.

Because in too many places around the world, girls are treated as second to the boys. They are denied an education, told who and when to marry, and blocked from leadership. Educated and respected girls are the exception, not the norm.

Elle Ginter, YouTube and Buzz Aldrin

We love this new spot from Elle Ginter for YouTube starring Dr Buzz Aldrin.
We asked Elle how the job went and she said “This experience was such a thrilling one on so many levels. Adam [Newport-Berra] was the best collaborator in that he co-lead and was as invested in every shot as much as I was, and Buzz Aldrin was equal to how I’d imagine working with Meryl Streep.. invested in each split second and perfecting each line with the intensity of the astrophysicist he is. He insisted on perfection in his timing and performance. The agency, Grey LA, was also so collaborative to work with in shooting on film and doing a live score. Ultimately, us going through the edit and score together brought it home, I think. We didn’t lose the imagination in the story.’
To see more of Elle’s work, go to